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A predictable pipeline starts with a well-thought-out outbound strategy

LeadNorth helps commercial teams structure their outbound efforts.

From strategy and positioning to execution and optimization.

Schedule a Discovery call

Account Executive voert een eerste commercieel gesprek met een potentiële B2B-klant.

How we deliver high-quality appointments that convert

LeadNorth uses an established outbound process focused on relevant meetings, consistency, and pipeline growth

Strategic Expertise

We determine who is approached, with what message, and why right now.

Rich company database focused on IT

The right messaging for decision-makers and context

Clear qualification criteria for appointments

Want to know more?

Strategic session in which commercial professionals determine the target audience, message, and outbound strategy.

Outbound Execution

A dedicated SDR team consistently gets to work via phone, email, and LinkedIn.

Phone outreach and follow-up

Multi-channel sequences per target audience

Meetings with decision-makers and context

Want to know more?

Commercial professional in a face-to-face meeting preparing for targeted outbound outreach.

Pipeline Ops and Reporting

Project management combined with our online dashboard provides insight and monitoring

Weekly performance reviews

Appointments, conversion, and pipeline impact

Real-time monitoring dashboard

Want to know more?

Pipeline and outbound results analysis via a real-time dashboard and performance overview.

Discovery & Strategy

Pilot Phase 1

Pilot Phase 2

Continuous

From first contact to a predictable pipeline

Discovery and Strategy

The collaboration starts with strategic deep-dives in which the product, target audience, messaging, and qualification criteria are jointly determined using our proven framework.

Based on this, we develop a comprehensive outbound plan and a focused target list from our proprietary B2B database, after which the campaign goes live with a dedicated team and a transparent dashboard.

Strategic discovery session defining target audience, messaging, and outbound strategy.

Pilot Phase 1: Proof of Delivery

In this phase, the focus is entirely on carefully and consistently securing appointments in accordance with the jointly established strategy.

LeadNorth takes full ownership of this, ensuring it becomes clear what outbound delivers within the chosen target group.

Targeted outbound execution where appointments are consistently and meticulously secured.

Pilot phase 2: Building the first opportunities together

In this phase, the collaboration shifts from delivering to utilizing and following up.

Through the active involvement of the sales team, insight is gained into pipeline development and the medium-term value of outbound.

Collaboration between sales and outbound in capturing and following up on initial commercial opportunities.

Ongoing collaboration

After the pilot, we continue working as an extension of the sales team, and the collaboration continues to grow in quality and effectiveness.

SDRs become increasingly well-trained, campaigns are broadened and deepened, and results are structurally measured against clear KPIs, ensuring outbound performs better year after year.

Ongoing outbound collaboration focused on pipeline insights, optimization, and scalable growth.

Built for commercial leaders who demand results

LeadNorth supports teams that need quick results, without having to build everything internally first.

Targets under pressure, lack of inflow

Sales has targets but few appointments

Competition is increasing, but the pipeline is missing

New market, no pipeline yet

Discover what we have done for others

Discover what we have done for others

Trusted by Teams Who Need More Than Just Meetings

You don’t need a big team — just the right one.

LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager

LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager

LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager
LeadNorth takes ownership of our commercial new business pipeline and understands complex decision-making within large organizations. Their strategic approach and close collaboration with sales make LeadNorth a reliable partner for sustainable growth.
Tom the Baker
Marketing Director | Wortell
Thanks to LeadNorth, we consistently hold introductory meetings with the right companies and decision-makers in our market. Their short lines of communication, direct approach, and strong market expertise ensure effective and well-aligned conversations.
Johan van Uden
Business Development Manager | ICT Group
LeadNorth brought structure to our outbound efforts when we lacked the time and focus internally. In a short period of time, we gained better insight into who responds, why, and what that means for our pipeline.
Virgil Schlink
Marketing Manager | Acorel
The collaboration doesn't feel like working with an external agency, but like an extension of our commercial team. Thanks to the dedicated team and clear approach, campaigns perform noticeably better.
Ronald Lakers
Sales Director Netherlands
What convinced us was the calm and focused approach of LeadNorth. No hasty conclusions, but a step-by-step effort to build outbound that actually delivers results.
Marleen Langekamp
Marketing & Sales Manager